A&R

You are the Artist and your Repertoire is absolutely key to your commercial success. The ability to walk onto stage in front of a sold out stadium takes not only skill but requires you to reach the hearts and minds of every person in that audience. Because we are all comfortable within our musical genres, we tend to forget how influential the smartphone has become to our listening audience. Our role is to manage this process with you. We want to place your product in exactly the right place within your genre and push you to extend your boundaries into areas of music that you never thought possible. Good songs and strong artists are made by brutally honest A&R.